Avatar Holdings Continues Rebranding as Vitalia in Active Adult Communities

Avatar Holdings is rampantly initiating re branding across the board and Vitalia is the new face of the company’s active adult community’s brand.  Reaching out to 78 million baby boomers, the companies 55 plus communities serve the South Florida region.  President Car Mulac “This initiative aligned perfectly with the re-engineering of our operations. We sensed the market was on the verge of recovery and we needed to make sure we were positioned to participate in the rebound,”.

The National Association of Homebuilders predicts that 40% of all new home construction can be attributed to 55 plus communities.  The active adult communities have grown by 25% in 2011 and will continue this organic growth in 2012.  Vitalia was chosen because the name exemplifies exploration and discovery.  As baby boomers and 55 plus active adults move into the next phase of their lives, Vitalia is an intriguing brand.

The Harelik Team in Palm Beach County specializes in the sale of Vitalia Homes and GL Homes like those in Floral Lakes.  With 25 year of experience in the South Florida Market the Harelik Team is well positioned to suit the needs of the 55 plus homebuyer.  Joel and Candace are ready to meet you in person to discuss your needs.

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8188 Jog Road Suite 101
Boynton Beach, FL 33472

Candace: 561-927-7566
Joel: 561-374-4030

Office: 561-735-3000
Fax: 561-429-2195